Posted on 25-01-2012
Filed Under (making money) by Jon Stinson

The approach to practice real simple. If your main motivation is to indulge your ego, to become the famous one that everyone else envies, and to grace the “common man” with the privilege of allowing them to come to your show, you will fail.

I don’t care if you have a record deal with a major label, representation by a famous artist manager, or a booking deal with the top agent at the biggest agency. You will fail.

On the other hand, if you understand the new economy, you understand the value of trading information for content, and you’re willing and capable of creating meaning with people, then you will succeed.

You want to be a hit act? You need to understand what type of life that really is. You need to understand that by choosing this lifestyle, you’re joining the ranks of the working class. And you’re going to have to work hard for your success. Once you reach your goal, you’re going to have to work for a long time to maintain it.

You have to understand The Power Of Free Music

You have to understand that it is you who is privileged to have the honor to have the attention of a few people for the nite, that they have chosen to let you entertain them. You’re working for the common man, and you are the common man.

At this point, I’ve been working for a long time in this space – the place where the money comes only after you create meaning with people. It’s been a very rough road to say the least, and there’s still a long way to go. So far, it’s looked nothing like I expected it to, and directions have changed more times than I can count. But I’m still plowing away, and while not every idea comes to fruition, a few do.

One of these ideas is the Three Side Single, which I launched a few weeks ago. The idea of the Three Side Single is a simple three song release that is download only, and available for $0. All you do is trade your email address for a download.

The inaugural release of this series I did in partnership with the Nashville indie rock band, Kink Ador.

Kink Ador understands the power of free music. Both Kink Ador, and myself, invite you to join the tribe.

Download the Kink Ador Three Side Single

//Jon

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Posted on 03-01-2012
Filed Under (announcements) by Jon Stinson

I’m excited to tell you that a project I produced, recorded, and mixed mid-2011 has now been released…

The Kink Ador Three Side Single.

This release also serves as the “soft-launch” of a series I want to continue doing, called the Three Side Single. The idea is to partner up with indie bands to record and release three songs of original music, and distribute this as a $0 download to anyone who signs up to an email list. It’s kinda like The Peel Sessions, Daytrotter, or Third Man Records, but with my own little personal style and musical curation.

While in the future I may run a dedicated email list for this project, this initial release is going through the list of the Nashville indie rock band Kink Ador. The $0 download works through their website/email list – trade your email via the form on the Kink Ador website, and download all three songs.

At the moment, I’m seeing the potential for this idea before I carry forward (hence the “soft-launch” vernacular), but depending on how promising things turn out I may do more of these releases in 2012 with more bands.

Grab the Kink Ador Three Side Single here: http://kinkador.com/3ss

Happy New Year

//Jon

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Posted on 14-10-2011
Filed Under (announcements) by Jon Stinson

As I’ve mentioned recently, I’ve been producing an upcoming release for the Nashville rock band, Kink Ador, which we’ll be putting out through my media company. Since I’ve been working with them, I thought I would mention a benefit show they’re going to be involved in this Sunday, October 16th (just two days from now).

PinkFest 2011
PinkFest is an annual event that benefits Women Rock For The Cure Rock*Pop*Fashion (fashion provided by Betsey Johnson in Nashville at Green Hills Mall) Artists include: The Vicious Guns, Baby Daggers, Kink Ador, Kendra Chantelle, Marlee Scott, Sarah Darling, The Lowry Sisters, Alexa Carter, Cissy Crutcher, Ya Za & Surprise Guests.

As the show is to support Women Rock For The Cure, naturally it only makes sense to have female-fronted bands and artists taking the stage. The full schedule of the line up is as follows:

5:15 The Lowry Sisters
6:00 Alexa Carter
6:30 Cissy Crutcher (Franklin Jazz Festival headliner; AvonVoices.com)
7:00 Marlee Scott (as seen on CMT)
7:30 Sarah Darling (as seen on CMT)
Special Presentation
8:30 Kendra Chantelle, from American Idol 2011
9:00 Kink Ador with Special Guest
9:45 Baby Daggers
10 until… The Vicious Guns and the grand finale!

When: This coming Sunday, October 16th at 5:00pm
Where: The Hard Rock Cafe in Nashville
What else: For full details visit the Facebook Event Page, as well as http://womenrockforthecure.org

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Posted on 10-08-2011
Filed Under (producing) by Jon Stinson

Doubling a vocal (singer sings a second pass in unison with themselves) is one of the easiest and most straightforward ways you can bring up the intensity to a section of a song in which you’re trying elevate the energy (typically the chorus). The end result is often very subtle to the listener. Most of the time, a doubled vocal is rarely an effect that music fans consciously are aware of-they simply feel the emotional shift of a raised energy level.

A little while back I came across some video interviews on YouTube of Butch Vig breaking down some of the production techniques used to record Nirvana’s Nevermind record.

In one of the videos Butch dissects the song “In Bloom”, and how they doubled Kurt Cobain’s lead vocal, as well as Dave Grohl’s harmony vocal in the choruses. Butch pulls up each part one at a time, so you can clearly hear how this technique filled out the arrangement in a powerful way.

I’m currently in the studio with the band Kink Ador. On Monday we singled out one of the songs we’re working on, and focused on recording some background vocal and additional guitar parts for it. One of the first things we did was double the lead vocal in all the choruses.

But in the middle of recording the vocal double, I began to think back to that Butch Vig interview, and I got inspired with another idea. I liked the approach Butch took of having a different voice sing and double the harmony vocals. So I basically copied the essence of that idea, but with a bit of a spin on it.

Kink Ador is a band made up of one female lead vocalist-Sharon. The rest of the band is guys. Nick, the lead guitar player, also sings background vocals. In the middle of tracking Sharon’s lead vocal double, I got the wild idea to go back and triple the lead vocal in the choruses-but with Nick singing the tripled part.

I was a bit hesitant with the idea, but we tried it and it turned out awesome. It added another layer of just the right amount of texture and intensity to Sharon’s vocal in the choruses. The end result is very subtle-you can’t tell that there’s a male vocal layered underneath. In the end, it simply imparts a sort of gruffness to Sharon’s lead vocal, which is perfect for adding energy to the choruses.

So next time you’re looking for ways to add intensity to certain sections of a song, it may be as simple as doubling the lead vocal, or even tripling the part with another member of the band.

Here’s the Butch Vig interview that inspired this idea in the first place:

//Jon
Website: jonstinson.com
Facebook: www.facebook.com/stnsn
Twitter: @stsn

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